Although Walsh didn’t want to speculate on Yahoo’s motivation for outsourcing, he did say that SpotLife has a "vast amount" of experience in the personal broadcasting space. Just last week, Yahoo! announced it was cutting jobs and looking to generate more non-advertising revenue. Ever since Yahoo! acquired in 1999, it has been integrating streaming into its core businesses. "The experience is not greater, but it’s smoother with progressive downloading," said Walsh.Īlso interesting is that Yahoo! chose to outsource the video e-mail service rather than do it itself.
According to SpotLife CEO John Walsh, this was because many Yahoo! Mail users are on modems and won’t be able to stream good quality video. Interestingly, SpotLife chose to use progessive downloading and not streaming for sending the video. Currently, Composer only works with Windows Media files and is limited to video that is thirty seconds long. The e-mail recipient simply receives a text message with a URL where they can play back the video file. SpotLife’s automatically compresses and uploads the video to SpotLife’s servers where they are stored for about 10 days before they’re deleted.
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The software comes with basic editing features that include trimming, playback and saving.
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Users must agree to download a small plug-in called Composer, which allows them to upload existing AVI files or capture live video from a webcam. "Our agreement with SpotLife further supports Yahoo! Mail’s strategy to continue to develop and integrate innovative, new features that add real value to people’s lives."Īdding video to an e-mail is as easy as choosing the "Add Video" option on Yahoo! Mail, and is much like adding attachments. "We believe this new feature will provide Yahoo! Mail users with a unique new way to communicate with family, friends and business associates," said Lisa Pollock, director of Messaging Products for Yahoo!, in a statement. Already, Yahoo! has added a live webcam feature to its instant messaging service, as well as a video messaging feature in its member directory (powered by iClips).
The service is being rolled out immediately, although some users may have found it by accident almost a week earlier, as Yahoo!’s banks of servers have had it installed. On Monday, Yahoo! announced that it has chosen SpotLife to add video to its Yahoo! Mail ( ) service.
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